Custom branded apparel for an American craft brewery
They’d been through other suppliers already. Sizing ran off, print felt wrong, and nobody could handle six product categories across seasonal drops. They found us. Then they kept ordering.
6
Product categories
Hoodies to flannels
S–4XL
Size range
Russell Athletic fit
~2 wk
Bulk production
After sample sign-off
3+
Seasonal orders
And growing
THE CHALLENGE
Four problems their previous suppliers couldn't solve
This client knew what they wanted. Pantone numbers, a Russell Athletic size chart, opinions about how ink should feel on fabric. Other factories kept missing.
Sizing built for Americans
Previous orders used Asian fit blocks. Garments ran too slim. Needed a roomy, boxy Russell Athletic silhouette, S through 3XL. Sleeve length fixed at 24″ from L up. We built their size chart from scratch.
Color and craft, to the inch
Every detail by number: #60 Dark Green body, #125 Gold accents. Rejected plastisol screen printing for being too plastic. Water-based ink only. Print placement specified down to the inch.
Six categories per season
Hoodies, sweatshirts, work shirts, flannels, printed shirts, and more. Different fabrics, weights, construction. They demanded the exact same fabric quality as last order. Not similar. Exact.
Cost-conscious, not corner-cutting
Woven neck labels too costly at their volume. We suggested heat transfer printed labels. Same branded look, lower cost, faster turnaround. Approved on the spot.
HOW WE GOT IT RIGHT
The sampling process
Pre-production samples and color cards shipped via UPS before we cut any bulk fabric. Hands-on time with the actual garments. No guessing.
FROM FIRST CONTACT TO DELIVERY
About 2 months, start to delivery
Most time went into getting samples right. Bulk production took ~2 weeks after approval.
QUALITY CONTROL
Every garment inspected against the approved pre-production sample before packing. During fabric cutting, our team maximized material usage through efficient pattern layout, which produced some extra units beyond the original order quantity. The client was happy to take them. Full order packed and shipped via UPS with tracking throughout.
IN THE CLIENT’S WORDS
“Gray sweatshirt measurements look good. I like the imprint. It appears to feel softer with the water based ink. I also like the contrast stitch you showed.”
After sample review
”Hoodie: exact same fabric as last year will be fine.”
Repeat order
”Yes, all are here. Thank you!”
Delivery confirmed
This client has placed multiple seasonal orders with us. Each time they expand their product range and bring more detailed specs. That kind of repeat confidence gets built one correct sample at a time.
What we delivered
6 categories, one production run
Pullover hoodie
300GSM 100% cotton fleece
#60 Dark Green + #125 Gold
Custom embroidery, lace-up hood
1.5″ x 3″ heat transfer neck label
Crewneck sweatshirt
280GSM 100% cotton French terry
#20 Gray + #38 Dark Gray
Water-based screen print (+1″ reposition)
Russell Athletic boxy silhouette
Work shirt
Poly-cotton poplin
Custom design + sizing
Brand color matched
Zip-up hoodie
Poly-cotton fleece
Custom sizing, S to 4XL
Full-zip construction
Flannel shirt
Poly-cotton flannel
Custom design + sizing
Seasonal collection
Printed shirt
100% cotton
DTG full-color printing
Custom graphics
Have a similar project?
You don’t need a tech pack. Tell us what you’re making, roughly how many, and whatever details you have. We’ll come back within 24 hours with a plan, a price, and a timeline.